Top 10 anti-ageing facial skincare hotspots

  The consistent growth of anti -ageing facial skincare is well known and will inevitably continue.  An aspect overlooked is the importance of Far Eastern markets. Forecasts suggest that half of the top 10 markets will be in the Asian region.         Most of the top 10 markets today will be major […]

Top 6 european markets for hair styling

The hair styling market will remain the problem child of the haircare category through to 2016 at least, according to expert forecasts.  In 2016, the top 6 ranking of European markets is forecast to be : Ranked index of 2016 market value Germany (index – 100) United Kingdom (index – 50) France (index – 50) […]

Beauty business embraces social media

Beauty marketing budgets allocations are shifting rapidly to reflect the surge of on line usage via social media. Beauty companies have embraced social media in order to reach target audiences better than relying solely on traditional media channels. According to Estee Lauder, women looking for beauty information are always in the top 5 searches on […]